We are pleased to advise you that Colt Expositions (previously Rossi Expo) has been selected as the "Official Service Contractor" for the CALA 2025 Spring Conference & Tradeshow. We will accommodate all exhibitors to the best of our ability to ensure a successful event. Please scroll down entire page for important event information such as Show Schedule, Booth Package Description, Important Dates and Deadlines.

  Show Information

SAFE Credit Union Convention Center
1400 J Street, CA 95814
Sacramento, California 95814
June 2-4, 2025 

  Show Schedule

Exhibitor Move-In
Monday, 6/2/2025
12pm-4pm
Exhibit Hours
Monday, 6/2/25
4:30pm-6:15pm
Exhibit Hall Wine Tasting
Tuesday, 6/3/25
12:00pm-1:45pm
Attendee lunch in Exhibit Hall; Exhibitor Lunch will be from 11am-1130am
Exhibitor Move-Out
Tuesday, 6/3/25
1:45pm-5pm

  Important Dates & Deadlines

Discount Deadline
Friday, May 9, 2025
Advanced Order deadline for Exhibitor orders and full payments.
Graphic Print Files Deadline
Wednesday, May 21, 2025
Refer to Printing: Signs, Booth Panels & Banners section for requirements.
Last Order Date
Monday, May 26, 2025
Last day to place orders online. Email exhibitor@coltexpositions.com for orders after this date.
Advance Freight Start Receiving
Thursday, May 1, 2025
Start receiving shipments at Advance Warehouse location. 
Advance Freight Receiving Deadline
Monday, May 26, 2025
Advance Warehouse shipment deadline Warehouse shipments will be accepted after the deadline; however, surcharges will be assessed for late delivery.
Direct Shipment Receiving begins:
Monday, June 2, 2025
Last Day for Direct Shipments:
Monday, June 2, 2025
Deadline for Outbound Carriers to Check-In
5:00 PM, Tuesday, June 3, 2025

  Event Information

Aisle Carpet: Black
Booth Carpet: None, but can be ordered through Colt (previously Rossi)
Booth Information

Each 10' x 10' booth will be provided with the following:

  • 8' tall Black background drape
  • 3' tall Black side dividers
  • 1 - ID Sign


For Electrical needs, contact Boothline Electrical at https://boothlineelectric.boomerecommerce.com/home/546/EventHome

All orders are governed by Colt Expositions (previously Rossi expo) Payment Policy and the Limits of Liability and Responsibility (https://coltexpositions.com/legal/)

WIFI is available for free in all public spaces and meeting rooms. WIFI in the Exhibit Hall is available for purchase.

For dedicated internet or telephone service for your booth, please use the Internet order form in the Additional Information section on the left side of this site. 

Lead retrieval is available for exhibitors -- please use the order form in the Additional Information section on the left side of this site.

  Advance Shipping to Warehouse

To ensure the proper handling of your shipments, please direct all inbound packages to the following address:
CALA
Exhibitor: [Exhibiting Company Name]
Booth: [Booth Number]
c/o Colt Expo
1095 Essex Ave #100
Richmond, CA 94801
Advance Warehouse Receiving Hours: Monday - Friday: 9:00am - 3:00pm
Monday, May 26, 2025: All Advance to Warehouse shipments must be received to avoid late surcharges.
If you need assistance or additional information regarding the above shipments, please call 510-436-7500 or email exhibitor@coltexpositions.com

  Material Handling/Freight Information

Freight Related Services

PLEASE NOTE: ONLY ONE LOAD UNDER 40 LBS. CAN BE CARRIED TO YOUR BOOTH. NO WHEELS OR CARTS CAN BE USED. Colt Expositions (previously Rossi Expo) offers assisted move-in (Cart Service) from your vehicle to the loading dock to your booth for an additional fee.

As the "Official Service Contractor" we are responsible for all freight-related services. We will provide advanced dock to dock material handling, including, receiving shipments at our warehouse, storage (up to 30 days prior to install date), and transportation of advance warehouse freight shipments to show site, delivery to exhibitor's booth, pick-up and outbound freight handling. (Exhibitors are responsible for inbound and outbound shipping charges). All orders are governed by Colt Expositions, Inc. Payment Policy and the Limits of Liability and Responsibility.

To receive a transportation quote from Colt Expo (previously Rossi Expo) please email Shipping@coltexpositions.com.

All shipping logistics are the responsibility of the exhibitor. Please contact your preferred carrier to schedule delivery to either the advance warehouse or venue show site and also the return pick-up of your freight from the venue show site accordingly. Please contact Colt Expo (previously Rossi Expo) for assistance at 510-436-7500.

Advance Warehouse Shipping Address
CALA
Exhibitor: [Exhibiting Company Name]
Booth: [Booth Number]
c/o Colt Expo
1095 Essex Ave #100
Richmond, CA 94801

Shipments should arrive between Thursday, May 1, 2025 and Monday, May 26, 2025

Show Site Shipping Address
CALA
Exhibitor: [Exhibiting Company Name]
Booth: [Booth Number]
c/o SAFE Credit Union Convention Center
1401 K Street - Loading Dock
Sacramento, CA 95814

Direct shipments will be accepted on Monday, June 2, 2025

  Outbound Pickup Address

CALA
Exhibitor: [Exhibiting Company Name]
Booth: [Booth Number]
c/o SAFE Credit Union Convention Center
1401 K Street - Loading Dock
Sacramento, CA 95814